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2026-01-20 10:25:15 -

TAM in 2026: New Market Sizing Strategies for SaaS and AI Startups

If you are building a startup in 2026, you probably know that the old ways of looking at your Total addressable market are basically dead. I have seen so many founders struggle because they use data from 2020 to justify their existence today. The world has changed with AI, and your marketing management needs to reflect that. Calculating your Total addressable market is no longer just about...

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